During the day, selected influencers received individual styling sessions in preparation for Tokio Hotel's anniversary concert. In the evening, the SYOSS world opened its doors to around 300 invited VIP guests, who were able to enjoy their own personal styling experience on site.
The room-in-room concept created the atmosphere of an exclusive salon – modern, brand-typical, and with a strong visual expression. A special highlight was the visit of brand ambassador Bill Kaulitz, who gave the evening a distinctive touch.A big thank you goes to our team and all partners who contributed to this special experience with passion and precision.