Let’s have a look.
As part of the Essential Looks World Tour, Schwarzkopf Professional presents the latest trends in the international hairdressing industry at regular intervals.
Around 3000 guests from 40 countries and 100 members of the press are invited to admire and report on an impressive presentation of the latest looks.
Henkel has already entrusted us with the responsibility for this coveted event twice. A great pleasure and challenge - because the beauty industry has high, creative expectations. We met these expectations with show concepts that perfectly showcased the models, the brand and the product lines in line with the trend.
All participants and guests enjoyed an incredibly fascinating atmosphere and a harmonious, professional process on stage and behind the scenes. An inspiration for everyone - a great job for us.
- Client
- Schwarzkopf Professional
- Briefing
- Live concept Essential Looks World Tour
- Location
- Curiohaus, Hamburg | Velodrom, Berlin
- Specials
- Guest logistics and guest flow
- Event type
- Festival
