How to make mooney-eyes at influencers
8 content creators, 1 Henkel team, 1 shooting crew, 2 stylists, 1 villa, 1 pool, lots of sun, lots of SYOSS eyebrow paint, 3 days full program and us. Does that sound like the perfect mix of relaxation and adventure? With a strong VAGEDES & SCHMID team, it does. Because that's exactly how we designed and implemented it - with a photo shoot, yoga session, massages, culinary highlights and an eyebrow masterclass. Everything so that the creators could process content for SYOSS from morning to night and distribute it online. #syoss #bloggerevent #mallorcavibes
The challenge: we only had three weeks to set up this format abroad, which required a lot of support, and to implement it on site. Including production and staging of the complete SYOSS branding. Everything was planned solely by video call and implemented with first-time partners from Mallorca. Whew!
What made our double female power a strong team on site? Three days without sleep, but wide awake and alert at all times.
- Client
- Henkel, SYOSS
- Briefing
- Organization of a blogger event for the launch of a SYOSS product line
- Location
- Mallorca, Son Vida
- Specials
- A well-structured concept and perfect implementation within a short planning timeframe for a sophisticated event abroad during the peak season.
- Event type
- Influencer Event, PR Event